According to an AC Nielsen poll of 2,472 people (conducted on behalf of the Produce for Better Health Foundation, August 23, 2004), more than 85% of consumers are not eating the federally recommended minimum of five servings of produce a day. Nearly half of those questioned ate just one or two servings of fruit or vegetable a day and 3% reported that they ate no fruits or vegetables at all. Most are unclear on how much produce they should be eating. Nearly 60% think eating one to four servings is enough for a healthy diet; 20% said one or two servings is enough.
Government recommendations are two to four servings of fruit and three to five servings of vegetables daily. Only 12% of the respondents met this requirement. The government recommendations are likely to increase.
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